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Marketing

Lionheart Games

Focus on Performance

You will lead our performance marketing efforts from planning to media buy, tracking KPIs to make informed decisions with our team

Create and Experiment

Working with our developers, you will determine creatives for our marketing campaigns to increase ROAS and stand out from competition

Be Entrepreneurial

You don’t need regular meetings and large, specialized teams; you’re ready to lead our marketing efforts yourself and act on what needs to be done 

Lionheart Games is looking for an anime-loving Marketer (user acquisition and brand management experience preferred) with a strong desire to launch games and grow our entire publishing business. You know what it means to take responsibility and deliver excellent results. You have the skills and knowledge to create and execute on effective campaigns across all digital media, from ad networks to social platforms, through your mastery of user acquisition, creative strategy, partner relations, and performance marketing.

Joining us means being part of a team with the passion and inherent drive to create innovative, high-performing anime games. We are intellectually curious and excited to apply the latest publishing innovations to our projects. In this role, you will be part of an entrepreneurial environment that embraces new and different ideas. Everyone at Lionheart Games is excited about creating the best anime games possible, and we empower one another to learn and grow from our collective experiences. All of this means more opportunities for you to unleash your ingenuity, energy, collaboration, and dedication.

 

Responsibilities

  • Help build game brands and develop creative strategies for global release and liveops

  • Drive creative development across all media platforms, working with development and agencies to ensure all marketing activities meet or exceed our goals

  • Define, launch, and drive critical strategic media operations for user acquisition, engagement, and retention (including media buy)

  • Lead efforts on sophisticated quantitative analyses, translating data into actionable insights and using those insights to make informed decisions 

  • Lead KPI development and tracking across all performance marketing related functions, measuring campaign and digital spend performance across all channels

  • Design and complete campaigns for acquisition, engagement, and awareness, taking into account important variables such as seasonality, ROAS, competition, etc.

  • Stay informed on the latest developments in the digital media industry and harness that knowledge for our benefit

Qualifications

  • 3+ years of professional experience creating and marketing well-known digital consumer brands (not necessarily games)

  • Experience planning and executing on marketing campaigns

  • Proven track record of getting exceptional work from creative teams related to marketing activities

  • Knowledge of performance marketing and brand marketing, including how the two interweave with one another

  • Comfortable working without substantial documentation and excited by constant experimentation

  • Strong analytical capabilities and ability to thrive in a cross-functional environment while juggling multiple responsibilities

  • Passion for anime, games, and marketing

Preferred

  • Experience as an internal or agency creative director

  • 5+ years of applicable digital media industry experience

  • Skilled with relevant software, including Adobe Creative Suite, G Suite, ad network tools (Facebook, Google, etc)

Apply

Our team at Lionheart Games enjoys best-in-class benefits and amenities, which include competitive compensation, profit-sharing plans, 401(k) with matching contributions, medical, dental, vision, and more. At the studio, we make sure your favorite snacks and beverages are stocked. We also offer free gym memberships, as well as a great creative environment located at Atlantic Station with shopping, restaurants, and entertainment. To apply, please complete the entire form below.

Application for Marketing

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Frequently Asked Questions

For Careers at Lionheart Games

With COVID-19, are you accepting applications for remote employment?

While everyone is encouraged to work remote during the pandemic, all positions require relocation to Atlanta, Georgia within 30 days of acceptance. Once you move here, you may continue to work from home or come into the studio — the decision will be up to you until we feel it’s safe to return.

I'm worried about joining a start-up. How can I know if it's right for me? What if you run out of funding?

Lionheart Games is well-capitalized, and our CEO maintains a strong relationship with our investor. But, of course, there are no guarantees our studio will continue forever — which is true for most businesses (even very successful, large studios have layoffs). You shouldn’t worry about funding, but instead focus on what it means to be an entrepreneur with us.

Game development is challenging, and you will work a lot. If that doesn’t bother you and you’re passionate about making games with people who love them, watching anime in theaters, discussing anime in great detail, collecting waifus/husbandos in gacha games, and giving your very best even if that means less time for other things, then we might be a fit for you. If you aren’t bothered by ambiguity, are self-improving, love to learn on your own, and want to be the best professional you can be, then we might be a fit for you. These are questions to focus on, and to be honest with yourself about. Our studio is not for everyone, but for the people here it’s pretty great.

 

I don't see any open positions for internships or co-ops, do you accept applications for those?

Yes — but on a per project and as needed basis. If you are local to Georgia, we do our best to post these opportunities on your school’s job board. However, feel free to contact us directly with your credentials and cover letter even if you don’t see a posting. We don’t accept interns or co-ops from outside Georgia.

Do you offer relocation assistance?

Yes, we provide reimbursement for qualified relocation expenses up to a specified cap in your offer letter.

I heard Lionheart Games is "flat," what does that mean?

That’s correct; we don’t use formal job titles (except for certain outward facing roles) and there are no managers. When you are surrounded by people with substantial knowledge, skills, and experience in their disciplines, it’s better to trust them and move out of the way than to manage them. Of course, this leads to greater responsibility and risk in the hands of individuals, but we enjoy this model and feel it works well to remove traditional barriers that sometimes stifle creativity and greatness.

How long will it take for me to hear from you?

Due to volume, we do not respond to all applications. If you are selected for an interview, you will typically hear back from us within 1-2 weeks. However, on some occasions, we may keep your application on file and reach out much later than that when there is an open position that matches your qualifications.

If you apply and do not hear from us, don’t be discouraged and feel free to re-apply in 6-12 months when you have built up more experience in the relevant field.